When Disney acquired marvel for an estimated $4.3 billion it was expected to produced transmedia-focused content. The site says that transmedia is something that is always growing and is never "finished." Clearly, that is the case.
Thursday, December 15, 2011
Transmedia
The goal of transmedia is to unite people who interact from all platforms while following a story according to nmincite.com. The website says transmedia is on the rise, as you can see from this graph.
When Disney acquired marvel for an estimated $4.3 billion it was expected to produced transmedia-focused content. The site says that transmedia is something that is always growing and is never "finished." Clearly, that is the case.
When Disney acquired marvel for an estimated $4.3 billion it was expected to produced transmedia-focused content. The site says that transmedia is something that is always growing and is never "finished." Clearly, that is the case.
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